What is Tradar
Tradar is the operating system for Nigerian supermarkets and stores. One account gives a business an online store, a product and stock list, an order desk, a cashier Terminal for walk in sales, delivery, and payouts to its bank account. Online orders and counter sales draw down the same stock count.
Tradar serves two kinds of business.
Supermarkets run a physical store, often with more than one branch. They sell online and at the counter, and they deliver with riders who belong to their store. Our running example is FreshMart, a fictional supermarket.
Store owners sell online, for example fashion, beauty or electronics. They get a shop link, payments and inventory, and they either deliver themselves for a flat fee per area or let shoppers collect. Our running example is Kemi Wears, a fictional fashion seller.
Shoppers order from one store at a time, on that store's own page.
What a business gets
An online store at tradar.shop/<store-name>, with the store's logo, colours, font and a choice of themes. Shoppers browse, add to basket, sign in with a code sent to their email and pay by card or bank transfer.
A dashboard for the owner and staff: products, stock, orders, customers, staff accounts, payouts, analytics, billing and store settings.
An order desk in that dashboard, where staff see each paid order, prepare it and move it on to delivery or collection.
An in store Terminal for supermarket cashiers. It looks up products by barcode or name, records the sale and the tender, prints a receipt and keeps working when the internet drops. See In store Terminal.
Delivery that fits the business. Supermarkets use their own riders, Tradar riders assigned to their store, or pickup only. Store owners deliver themselves by area or offer pickup.
Payouts to the business bank account through Paystack or Monnify.
How the pieces fit together
Tradar is a set of apps that share one central system.
The storefront is what shoppers use.
The dashboard is what owners and managers use.
The Terminal is what cashiers use at the counter.
The rider app is what riders use to collect and deliver orders.
The admin app is what the Tradar operations team uses to review stores, set delivery coverage, assign riders and watch orders.
Every product, order, customer and rider lives in the one central system, so a sale anywhere is seen everywhere.
Where to go next
New to Tradar: read Who Tradar is for, then How Tradar works.
Checking what you can rely on today: read What is live today.
Setting up a supermarket: Onboarding FreshMart. Setting up an online shop: Store owners.
Shopping: For shoppers.